A newsletter focusing on health and wellness, and all things marketing.
Apr 1, 2026
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4 min read
How a bar of soap and a British comedian accidentally taught me everything about honest messaging.
Mar 31, 2026
2 min read
Now, let me reintroduce myself🫱🏽🫲🏽
Mar 22, 2026
The Hidden Weight Behind Wellness's Most Trusted Word
Mar 10, 2026
Credibility vs. Believability: Why Some Wellness Claims Feel True, and Others Don’t
Mar 3, 2026
3 min read
Exploring the power of the potential to harm or heal.
